With more than 30 years of experience in Public Relations, Mary is a veteran writer and media relations expert who tracks and incorporates travel and lifestyle trends, updates our extensive media contact database and is constantly on the lookout for angles that highlight our client destinations.
Mary supports Director of New Media & PR Katie Reeder, developing and writing story ideas, media pitches, press releases, features and profiles for LRC clients.
Working with Ruth Sykes, Director of Media Relations, she attends site visits, works with writers to arrange media visits, and participates in press trips.
Mary has worked exclusively in tourism promotion for more than 10 years, recently joining Laurie Rowe Communications. She has generated millions of dollars of publicity for destinations and resorts from the North Georgia mountains to the Florida coast. Previously, she was a media relations specialist with Fleishman-Hillard Atlanta, working on such programs as AARP’s “Voices of Civil Rights” oral history and commemorative events.
Mary earned her Travel Marketing Professional (TMP) certification from the Southeast Tourism Society Marketing College and is a member of AMTA, the Atlanta Metro Travel Association.
